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 Monday Numbers (March 28) 
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Post Re: Monday Numbers (March 28)
Chippy wrote:
Marvel kinda stumbled into their world, almost by accident.


The first movie in the MCU, Iron Man, had a post credits scene introducing Nick Fury. They didn't stumble into it, they knew what they were doing.


Tue Mar 29, 2016 3:43 pm
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Post Re: Monday Numbers (March 28)
$15,040,496 for Monday.


Tue Mar 29, 2016 3:55 pm
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Post Re: Monday Numbers (March 28)
SolC9 wrote:
Chippy wrote:
Marvel kinda stumbled into their world, almost by accident.


The first movie in the MCU, Iron Man, had a post credits scene introducing Nick Fury. They didn't stumble into it, they knew what they were doing.


They then followed it up with an average Hulk, a bad Iron Man 2, a divisive Thor and an OK Captain America.

They built their name off of Iron Man 1 and RDJ and modest mild success.

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Tue Mar 29, 2016 4:07 pm
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Post Re: Monday Numbers (March 28)
Magnus wrote:
DP07 wrote:
45% of schools are out this week. I'm guessing that's probably even higher for Monday.

http://fortune.com/2016/03/29/batman-v-superman-box-office-rules/

That article is filled with all sorts of nonsense though.

However, it is really getting repeat business.

I'm guessing 110% Friday and a 3.25 IM. The question is whether it crumbles by Thursday.


How much could it crumble? Even a 10% drop today (5% bigger than Furious 7), 35% drop on Wednesday (4% bigger than Furious 7, and 10% drop on Thursday puts it at 7.9m. With your numbers that puts its weekend at 54m or a 67.5% drop. That would be bad but not the 70% some are indicating. And that seems like a worst case scenario.

I'm fairly confident it's Thursday will be above 8.2m and really don't see it dropping more than 65% (58m) this weekend.


Less than 2% a day takes it to 70%. I just know that movies that drop over 65% often are not noticed on Sunday or Monday. I remember how people were talking about TFIOS's great Monday hold.


Tue Mar 29, 2016 4:30 pm
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Post Re: Monday Numbers (March 28)
This is sooooooooo depressing :disgust:
BvS having to match F7 to have a descent BO instead of bigger movies like Avengers 1-2, JW or SW7.

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Last edited by Rev on Tue Mar 29, 2016 4:44 pm, edited 1 time in total.



Tue Mar 29, 2016 4:43 pm
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Post Re: Monday Numbers (March 28)
Magnus wrote:
chips right to an extent. Outside of IM1, none of Marvel films till Avengers were universally considered more than just "solid" (I like CA1 a lot but it has a fair amount of people who don't dig it). Granted they had better reception than MoS or BvS but people sometimes act as if MCU was built off all these great movies when it was really just one movie and a bunch of solid-to-below average flicks.

I don't think anyone is saying MCU is ultimate greatness. It just feels like it has been better thought out and BvS seems like a desperate DC attempt to get into the comic universe game.


Tue Mar 29, 2016 4:44 pm
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Post Re: Monday Numbers (March 28)
Looking at the other drops I'd say it is showing severe frontloading. It's drop is far greater than Deadpool, which doesn't have its family audience. The only one close is LHF, which lacks the spring break boost. It's behind Furious 7, as a percent of the weekend, even though many more schools are out and it probably appeals to more families. +65% is almost certain.

With all the schools out, I'm going with about 103% Friday.


Tue Mar 29, 2016 5:11 pm
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Post Re: Monday Numbers (March 28)
_axiom wrote:
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“That’s about $100 million more than we thought we’d ever get,” admitted Jeff Goldstein, executive vice president of theatrical distribution for the movie’s distributor Warner Bros. “I can’t believe we hit a number that large.”


Is he an idiot or a liar? Had they made $65m like 'they thought they'd get' this guy probably would have been the first out of the job.


Tue Mar 29, 2016 5:18 pm
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Post Re: Monday Numbers (March 28)
They're talking about WW numbers I think.


Tue Mar 29, 2016 5:21 pm
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Post Re: Monday Numbers (March 28)
I'm guessing he meant WW, but still. If it made $320m WW OW, using the same breakdown Domestic/OS it would be $126.5m OW in the US. That would not fly at all.


Tue Mar 29, 2016 5:23 pm
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Post Re: Monday Numbers (March 28)
Just noticed Zootopia had its biggest Monday yet. Jesus.


Tue Mar 29, 2016 5:42 pm
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Post Re: Monday Numbers (March 28)
sw7 is back in the top 10.


Tue Mar 29, 2016 5:45 pm
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Post Re: Monday Numbers (March 28)
publicenemy#1 wrote:
Just noticed Zootopia had its biggest Monday yet. Jesus.

:noway:

That's pretty cool, for its 4TH Monday.


Tue Mar 29, 2016 6:04 pm
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Post Re: Monday Numbers (March 28)
DP07 wrote:
Looking at the other drops I'd say it is showing severe frontloading. It's drop is far greater than Deadpool, which doesn't have its family audience. The only one close is LHF, which lacks the spring break boost. It's behind Furious 7, as a percent of the weekend, even though many more schools are out and it probably appeals to more families. +65% is almost certain.

With all the schools out, I'm going with about 103% Friday.
Agreed. It also had the worst hold in the top 12, whereas F7 managed to have a better decline than several films at the time, and comparable films to last year's Easter Monday all held better overall.


Tue Mar 29, 2016 6:04 pm
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Post Re: Monday Numbers (March 28)
Quote:
“That’s about $100 million more than we thought we’d ever get,” admitted Jeff Goldstein, executive vice president of theatrical distribution for the movie’s distributor Warner Bros. “I can’t believe we hit a number that large.”


That sounds about as honest as when the Coens went up the stage at the Oscars eight years ago and said they weere surprised about No Country for Old Men winning Best Picture (after they had been up the stage twice the same night winning for writing and directing. Phony.

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Tue Mar 29, 2016 6:40 pm
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Post Re: Monday Numbers (March 28)
Dr. Lecter wrote:
Quote:
“That’s about $100 million more than we thought we’d ever get,” admitted Jeff Goldstein, executive vice president of theatrical distribution for the movie’s distributor Warner Bros. “I can’t believe we hit a number that large.”


That sounds about as honest as when the Coens went up the stage at the Oscars eight years ago and said they weere surprised about No Country for Old Men winning Best Picture (after they had been up the stage twice the same night winning for writing and directing. Phony.


BvS clearly opened to the low end of projections no doubt

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Tue Mar 29, 2016 8:46 pm
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Post Re: Monday Numbers (March 28)
However you cannot discount how much IM1 did to open people to the MCU.

It was a film that won the good will of audiences and allow the films to have a base allow it to expand to what it is today.

MOS was suppose to be IM1 and they sort moved to quick to TA already and have stumbled imo.

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Tue Mar 29, 2016 9:26 pm
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Post Re: Monday Numbers (March 28)
Yeah, okay, it was about WW. I should have read the link. But it did open almost everywhere, so screw this guy anyway.

Concerning MCU. Would Avengers done the same, had they not had all those good-to-mediocre movies in 2008-2011 period? Probably not. They established their heroes and made, well, a cinematic universe.


Tue Mar 29, 2016 11:03 pm
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Post Re: Monday Numbers (March 28)
Rev wrote:
This is sooooooooo depressing :disgust:
BvS having to match F7 to have a descent BO instead of bigger movies like Avengers 1-2, JW or SW7.


If Snyder and Warners had any idea what the hell they were doing...

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Tue Mar 29, 2016 11:35 pm
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Post Re: Monday Numbers (March 28)
Jmart wrote:
Rev wrote:
This is sooooooooo depressing :disgust:
BvS having to match F7 to have a descent BO instead of bigger movies like Avengers 1-2, JW or SW7.


If Snyder and Warners had any idea what the hell they were doing...


They have an idea, but that's about all they have

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Wed Mar 30, 2016 12:10 am
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Post Re: Monday Numbers (March 28)
KFP3 actually saw an increase from Sunday. Interesting.


Wed Mar 30, 2016 1:38 am
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Post Re: Monday Numbers (March 28)
12,2m tuesday according to deadline


Wed Mar 30, 2016 11:07 am
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