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jmovies
Let's Call It A Bromance
Joined: Tue Aug 07, 2007 7:22 pm Posts: 12333
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 Transformers 2 $50 million Wednesday Opening?
It has been confirmed on HSX that Transformers 2 will now be opening on Wednesday, June 24 which is two days earlier than its original release. When you look at Transformers 1 and add in the 8 PM sneaks to its opening day you have a $36.6 million OD! Despite the Wednesday opening, I think $50M+ OD will happen.
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Thu Feb 12, 2009 7:57 pm |
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Michael A
Joined: Sat Dec 27, 2008 4:48 am Posts: 6245
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 Re: Transformers 2 $50 million Wednesday Opening?
Yeah there is a good chance, it is definitely the most anticipated this summer and should launch to a great start, but will probably look somewhat unimpressive and will probably not even have the biggest OW of the summer thanks to this move. HP is still set on a friday right? That should guarantee 110m+ OW.
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Thu Feb 12, 2009 8:16 pm |
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BJ
Killing With Kindness
Joined: Mon Oct 11, 2004 8:57 pm Posts: 25035 Location: Anchorage,Alaska
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 Re: Transformers 2 $50 million Wednesday Opening?
bwhahaha TDK maintains dominance.
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Thu Feb 12, 2009 9:11 pm |
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Keyser Söze
Quality is a great business plan
Joined: Wed Sep 05, 2007 9:21 pm Posts: 6787
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 Re: Transformers 2 $50 million Wednesday Opening?
It should make around 50M OD.
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Thu Feb 12, 2009 9:29 pm |
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MadGez
Dont Mess with the Gez
Joined: Sun Oct 24, 2004 9:54 am Posts: 23386 Location: Melbourne Australia
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 Re: Transformers 2 $50 million Wednesday Opening?
In terms of 3-day records and analysis this is crap but its a logical move. It gets 2 extra days with less competition which is a good idea seeing it faces PE and IA3 in its 2nd weekend.
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Thu Feb 12, 2009 9:59 pm |
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Rev
Romosexual!
Joined: Tue Oct 19, 2004 3:06 am Posts: 32635 Location: the last free city
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 Re: Transformers 2 $50 million Wednesday Opening?
jmovies wrote: It has been confirmed on HSX that Transformers 2 will now be opening on Wednesday, June 24 which is two days earlier than its original release. NOOOOOOOO!!!!!!!  i hate wednesday openings.
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Thu Feb 12, 2009 10:03 pm |
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Webslinger
why so serious?
Joined: Tue Jun 06, 2006 11:24 pm Posts: 4110 Location: Stuck In A Moment I Can't Get Out Of
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 Re: Transformers 2 $50 million Wednesday Opening?
I think the only way it will miss is if they opt for starting screenings at 8:00 the night before like they did the first time around. Otherwise, it's definitely going to pass $50 million on its opening day. The hype is going to be absolutely insane, especially with how weak things otherwise look in June right now.
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Fri Feb 13, 2009 12:02 am |
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billybobwashere
He didn't look busy?!
Joined: Wed Jan 11, 2006 3:59 pm Posts: 4308
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 Re: Transformers 2 $50 million Wednesday Opening?
It's definitely doing 50m+. TDK just had a $67m OD, so the 50m threshold is much easier to cross now than a few years ago. I'm not sure about 60m, but I think it should manage a 55m OD, a 45-50% drop on Thursday, and then about 100m over the weekend.
Definitely won't excite me the way TDK's performance did (both because I actually liked TDK and because it was much more surprising), but this is the only movie with massive potential this year, so I'll be happy if it does really well.
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Fri Feb 13, 2009 12:30 am |
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Corpse
Don't Dream It, Be It
Joined: Wed Aug 02, 2006 12:45 pm Posts: 37162 Location: The Graveyard
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 Re: Transformers 2 $50 million Wednesday Opening?
Should be able to manage 50M. SM2 did what 40, and HP5 44?
Probably depends like many have said if the film has 8PM showings becase that will count as a Tuesday Gross which would likely keep it under 50M on Wednesday.
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Fri Feb 13, 2009 1:20 am |
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BJ
Killing With Kindness
Joined: Mon Oct 11, 2004 8:57 pm Posts: 25035 Location: Anchorage,Alaska
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 Re: Transformers 2 $50 million Wednesday Opening?
Corpse wrote: Should be able to manage 50M. SM2 did what 40, and HP5 44?
Probably depends like many have said if the film has 8PM showings becase that will count as a Tuesday Gross which would likely keep it under 50M on Wednesday. both films currently adjust to 46m, that will be transformers opening day without midnights. 
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Fri Feb 13, 2009 4:26 am |
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Jedi Master Carr
Extraordinary
Joined: Fri Nov 11, 2005 9:51 pm Posts: 11637
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 Re: Transformers 2 $50 million Wednesday Opening?
It is probably a lot better for it in the long run and can do 50 million opening day. It is looking like now that Potter will have the biggest OW of the year, unless it moves to Wed as well.
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Fri Feb 13, 2009 12:10 pm |
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Nazgul9
Extraordinary
Joined: Sat Oct 23, 2004 12:32 pm Posts: 11289 Location: Germany
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 Re: Transformers 2 $50 million Wednesday Opening?
Jedi Master Carr wrote: unless it moves to Wed as well. Which it probably will since it worked well last time, unless they wanna brag with biggest opening weekend of the year.
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Fri Feb 13, 2009 12:18 pm |
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Jedi Master Carr
Extraordinary
Joined: Fri Nov 11, 2005 9:51 pm Posts: 11637
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 Re: Transformers 2 $50 million Wednesday Opening?
Nazgul9 wrote: Jedi Master Carr wrote: unless it moves to Wed as well. Which it probably will since it worked well last time, unless they wanna brag with biggest opening weekend of the year. Well I don't think they have much to gain since they have no major competition the two weeks after the release date.
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Fri Feb 13, 2009 12:26 pm |
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Proud Ryu
Deshi Basara
Joined: Thu Sep 27, 2007 3:36 pm Posts: 5322 Location: The Interstice
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 Re: Transformers 2 $50 million Wednesday Opening?
50 if it starts at midnight, else not.
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Fri Feb 13, 2009 12:57 pm |
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Speevy
Veteran
Joined: Wed May 11, 2005 9:12 am Posts: 3139
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 Re: Transformers 2 $50 million Wednesday Opening?
8 PM shows are guaranteed for TF2, but I wonder if DW is going to try to push a 6 or 7 PM early showing to generate even more revenue.
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Fri Feb 13, 2009 2:30 pm |
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Proud Ryu
Deshi Basara
Joined: Thu Sep 27, 2007 3:36 pm Posts: 5322 Location: The Interstice
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 Re: Transformers 2 $50 million Wednesday Opening?
Part of me wishes all big movies would open about 8 pm for those of us who like to attend the first showing but actually have to get up early the next day.
But the other side of the coin is that the whole point of midnight showings is for the rabid fans to get in early to give a little breathing room for the mainstream audience in prime time. Primetime shows kind of defeat that purpose, besides taking away from the fun of a huge opening day at the box office.
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Fri Feb 13, 2009 2:55 pm |
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