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Thegun
On autopilot for the summer
Joined: Thu Oct 21, 2004 10:14 pm Posts: 21855 Location: Walking around somewhere
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 Superbowl Spots
Only Disney, Universal, and Paramount are doing them this year, as the price has gone up for $4 million per 30 seconds. There might be a couple pre game ones as they are not billed the same amount. Here are the confirmed:
World War Z (30 Seconds) Star Trek into Darkness (30 Seconds) Fast and Furious 6 (30 Seconds) Oz the Great and Powerful (No set length) Iron Man 3 (60 Seconds) The Lone Ranger (90 Seconds)
Kind of a waste of money for The Lone Ranger if you ask me. 4 Trailers will be way too much desperate marketing, for a film still 5 months away.
_________________ Chippy wrote: As always, fuck Thegun. Chippy wrote: I want to live vicariously through you, Thegun!
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Tue Jan 29, 2013 10:22 pm |
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David
Pure Phase
Joined: Tue Feb 15, 2005 7:33 am Posts: 34865 Location: Maryland
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 Re: Superbowl Spots
It would be a solid investment for G.I. Joe and Oblivion, in my opinion.
_________________   1. The Lost City of Z - 2. A Cure for Wellness - 3. Phantom Thread - 4. T2 Trainspotting - 5. Detroit - 6. Good Time - 7. The Beguiled - 8. The Florida Project - 9. Logan and 10. Molly's Game
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Tue Jan 29, 2013 10:27 pm |
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Thegun
On autopilot for the summer
Joined: Thu Oct 21, 2004 10:14 pm Posts: 21855 Location: Walking around somewhere
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 Re: Superbowl Spots
Fast and Furious is smart, I mean no trailer yet. Superbowl is guaranteed to be see by 100 million people at least, will gain momentum fast.
I think with GI Joe, they're at this point ready to just count there losses.
I think biggest missed opportunity would be a teaser for Hangover III, or Man of Steel, or The Wolverine.
_________________ Chippy wrote: As always, fuck Thegun. Chippy wrote: I want to live vicariously through you, Thegun!
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Tue Jan 29, 2013 10:31 pm |
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Magic Mike
Wallflower
Joined: Mon Oct 25, 2004 4:53 am Posts: 35193 Location: Minnesota
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 Re: Superbowl Spots
David wrote: It would be a solid investment for G.I. Joe and Oblivion, in my opinion. G.I. Joe had one last year. But yeah, I agree it could benefit from one again this year now.
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Tue Jan 29, 2013 10:48 pm |
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Algren
now we know
Joined: Tue Oct 19, 2004 9:31 pm Posts: 68214 Location: Seattle, WA
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 Re: Superbowl Spots
These are all big Summer blockbusters. I think that The Tomb could benefit from a Superbowl spot because it's targeting a different audience. But $4m per spot, that's a problem. Incredible amount for just 30 seconds.
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Tue Jan 29, 2013 11:42 pm |
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BJ
Killing With Kindness
Joined: Mon Oct 11, 2004 8:57 pm Posts: 25035 Location: Anchorage,Alaska
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 Re: Superbowl Spots
Interested in Trek, IM3, and Lone Ranger, Fast 6 doesn't need the spot but it'll get me hyped.
_________________The Force Awakens
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Wed Jan 30, 2013 12:07 am |
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Magic Mike
Wallflower
Joined: Mon Oct 25, 2004 4:53 am Posts: 35193 Location: Minnesota
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 Re: Superbowl Spots
Sony Pictures Classics should have had a Super Bowl spot for Amour  .
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Wed Jan 30, 2013 12:16 am |
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Mau
100% That Bitch
Joined: Wed Dec 17, 2008 3:42 pm Posts: 16923 Location: Monterrey, Mexico
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 Re: Superbowl Spots
I agree with Magnus, the spots are kinda useless now.
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Wed Jan 30, 2013 12:49 am |
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Magic Mike
Wallflower
Joined: Mon Oct 25, 2004 4:53 am Posts: 35193 Location: Minnesota
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 Re: Superbowl Spots
I don't know. I think it will benefit Fast Six. Will let people know it's coming. I imagine it will be trending a lot next week.
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Wed Jan 30, 2013 12:54 am |
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Thegun
On autopilot for the summer
Joined: Thu Oct 21, 2004 10:14 pm Posts: 21855 Location: Walking around somewhere
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 Re: Superbowl Spots
I think they still have their appeal,
I mean, granted back when Hulk was butchered by them and never recovered, it's now breaking records for most watched event of all time on a continuous basis. I think we're all just older now, and that the idea is not as novel as it once was to us. For a lot of people this still will be the first time they see anything for Iron Man or Star Trek
_________________ Chippy wrote: As always, fuck Thegun. Chippy wrote: I want to live vicariously through you, Thegun!
Last edited by Thegun on Wed Jan 30, 2013 9:39 pm, edited 1 time in total.
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Wed Jan 30, 2013 2:10 pm |
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Jedi Master Carr
Extraordinary
Joined: Fri Nov 11, 2005 9:51 pm Posts: 11637
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 Re: Superbowl Spots
Wolverine and Man of Steel don't need them so they are smart not doing it. Really the days are gone where teasers for ID4 made a huge difference.
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Wed Jan 30, 2013 7:56 pm |
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Dr. Lecter
You must have big rats
Joined: Sat Oct 16, 2004 4:28 pm Posts: 92093 Location: Bonn, Germany
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 Re: Superbowl Spots
I dunno, I think a good TV spot played for more than 100 million viewers at once still matters. Hopefully Fast & Furious 6 delivers, it has the potential to make more than $100 million in its first four days.
The Lone Ranger is setting itself up well to become this year's John Carter/Battleship.
_________________The greatest thing on earth is to love and to be loved in return!
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Wed Jan 30, 2013 8:00 pm |
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trixster
loyalfromlondon
Joined: Wed Oct 13, 2004 6:31 pm Posts: 19697 Location: ville-marie
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 Re: Superbowl Spots
Dr. Lecter wrote: The Lone Ranger is setting itself up well to become this year's John Carter/Battleship. At least it doesn't star Taylor Kitsch.
_________________Magic Mike wrote: zwackerm wrote: If John Wick 2 even makes 30 million I will eat 1,000 shoes. Same. Algren wrote: I don't think. I predict. 
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Thu Jan 31, 2013 12:45 am |
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Dr. Lecter
You must have big rats
Joined: Sat Oct 16, 2004 4:28 pm Posts: 92093 Location: Bonn, Germany
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 Re: Superbowl Spots
Magnus wrote: Dr. Lecter wrote: I dunno, I think a good TV spot played for more than 100 million viewers at once still matters. Hopefully Fast & Furious 6 delivers, it has the potential to make more than $100 million in its first four days.
The Lone Ranger is setting itself up well to become this year's John Carter/Battleship. it's just too high risk IMO. I think it's really hard to have an impact with SB commericals because people's expectations are way too damn high. If it's not anything less than great, people don't care/remember. granted, if it hits, it is easily worth more than 4m. Well, sometime sthe spots are great. I still remember 2003...the best year for Superbowl movie spots ever, excluding The Hulk.
_________________The greatest thing on earth is to love and to be loved in return!
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Thu Jan 31, 2013 7:32 am |
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Brian
Ocarina of Time
Joined: Mon Aug 02, 2010 1:21 pm Posts: 7951 Location: Hyrule
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 Re: Superbowl Spots
Excited for all them!
_________________ Most Anticipated 2023
1. Super Mario Bros Movie 2. Rebel Moon 3. Mission Impossible Dead Reckoning Part 1 4. Oppenheimer 5. The Flash 6. Elemental 7. Aquaman 2 8. Dune Part 2 9. Indiana Jones and the Dial of Destiny 10. Blue Beetle
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Thu Jan 31, 2013 8:45 am |
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Algren
now we know
Joined: Tue Oct 19, 2004 9:31 pm Posts: 68214 Location: Seattle, WA
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 Re: Superbowl Spots
BMP wrote: Excited for all them! Probably time to change your massive signature.
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Thu Jan 31, 2013 10:31 am |
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Magic Mike
Wallflower
Joined: Mon Oct 25, 2004 4:53 am Posts: 35193 Location: Minnesota
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 Re: Superbowl Spots
Dr. Lecter wrote: I dunno, I think a good TV spot played for more than 100 million viewers at once still matters. I agree. I think it can definitely be worth it. And it's not like people don't pay attention to the ads. Hell, I know many people, myself included, who don't pay attention to the game but do the ads. Of course I don't usually watch at all, but have with friends.
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Thu Jan 31, 2013 11:02 am |
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Brian
Ocarina of Time
Joined: Mon Aug 02, 2010 1:21 pm Posts: 7951 Location: Hyrule
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 Re: Superbowl Spots
Algren wrote: BMP wrote: Excited for all them! Probably time to change your massive signature. 
_________________ Most Anticipated 2023
1. Super Mario Bros Movie 2. Rebel Moon 3. Mission Impossible Dead Reckoning Part 1 4. Oppenheimer 5. The Flash 6. Elemental 7. Aquaman 2 8. Dune Part 2 9. Indiana Jones and the Dial of Destiny 10. Blue Beetle
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Thu Jan 31, 2013 11:14 am |
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Mannyisthebest
Forum General
Joined: Wed May 10, 2006 3:53 pm Posts: 8642 Location: Toronto, Canada
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 Re: Superbowl Spots
Disagree...
Avengers SB spot really got the hype going for that film among the General audiences when we saw all the hero's together in a circle.
_________________The Dark Prince 
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Thu Jan 31, 2013 7:21 pm |
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BJ
Killing With Kindness
Joined: Mon Oct 11, 2004 8:57 pm Posts: 25035 Location: Anchorage,Alaska
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 Re: Superbowl Spots
Dr. Lecter wrote: I dunno, I think a good TV spot played for more than 100 million viewers at once still matters. Hopefully Fast & Furious 6 delivers, it has the potential to make more than $100 million in its first four days.
The Lone Ranger is setting itself up well to become this year's John Carter/Battleship. Fast 6 will make over 100m in three days And The Lone Ranger is headed for lots of $money$ 
_________________The Force Awakens
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Thu Jan 31, 2013 7:25 pm |
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Thegun
On autopilot for the summer
Joined: Thu Oct 21, 2004 10:14 pm Posts: 21855 Location: Walking around somewhere
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 Re: Superbowl Spots
http://www.comingsoon.net/news/movienews.php?id=99669WWZ spot is now online. Looks pretty solid, much better than the trailer. Now they are reporting Snitch will have one, most likely during the PreGame.
_________________ Chippy wrote: As always, fuck Thegun. Chippy wrote: I want to live vicariously through you, Thegun!
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Thu Jan 31, 2013 10:35 pm |
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Algren
now we know
Joined: Tue Oct 19, 2004 9:31 pm Posts: 68214 Location: Seattle, WA
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 Re: Superbowl Spots
It looks ... exactly... the same as the trailer. And I agree with one of the ComingSoon.net comments; It looks like the prequel to I Am Legend. Thegun wrote: Now they are reporting Snitch will have one, most likely during the PreGame. http://www.comingsoon.net/news/movienews.php?id=99666It looks ... exactly... the same as the trailer.
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Fri Feb 01, 2013 1:27 am |
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Thegun
On autopilot for the summer
Joined: Thu Oct 21, 2004 10:14 pm Posts: 21855 Location: Walking around somewhere
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 Re: Superbowl Spots
oh, there is nothing new in it, but I actually think it works better because it's tighter. No real sense of what is actually going on.
_________________ Chippy wrote: As always, fuck Thegun. Chippy wrote: I want to live vicariously through you, Thegun!
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Fri Feb 01, 2013 1:39 am |
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Algren
now we know
Joined: Tue Oct 19, 2004 9:31 pm Posts: 68214 Location: Seattle, WA
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 Re: Superbowl Spots
Just makes it forgettable. Another comment also stated that people that haven't read the book will have no idea what's going on, to them it might just look like fast humans, not zombies. Interesting. Perhaps that's what they wanted.
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Fri Feb 01, 2013 1:42 am |
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Dil
Forum General
Joined: Wed Oct 28, 2009 9:48 pm Posts: 8942 Location: Houston, Texas
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 Re: Superbowl Spots
I've seen the leaked version of the Furious 6 superbowl ad a couple of days ago and I have no problem believing it will go over like gangbusters. It looked fucking FIERCE.
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Sat Feb 02, 2013 12:11 pm |
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