So this comes out on 7th April 2023. I can see this being massive. Lovely poster. Doesn't even need a title. Awaiting the teaser trailer later today.

Yeah this is opening Easter and will be huge. Feels like one of those toy/game company ventures like Transformers (Hasbro), The Lego Movie (Lego) and Sonic (Sega) that breaks out.

$300m+ is on the cards of the teaser is good.

I hope it DOUBLES Sonic 2's $190m domestic gross

MARIO IS KING!

I reckon it can be Illumination's highest-grossing film, but I will be conservative pre-trailer and go with $350 million. If the trailer impresses me then I'll go for more than The Secret Life of Pets' $368 million.

TRAILER IS COMING OUT TODAY AT 4:05PM EST

Trailer was decent but doesn't scream enormous breakout to me. 200m+ will be great for it

Should easily bust past Pikachu. Possibly $800-1 bil WW

I loved it. 500 million+.

This is my fav to win the year 2023. Just going to be massive domestically and globally.

I’m not convinced there’s demand for this, or that they actually have a story to tell that will translate to high demand or ‘must-see’ status.

Pokemon wasn't as huge as expected, but maybe that was down to the somewhat bizarre detective angle and charisma and attractiveness vacuum Justice Smith being cast as the lead, instead of having Ash, Brook and Misty like everyone wanted.

So I think the floor is probably $120-$150M even if it's horrible just due to sheer band power. Ceiling could be REALLY high if it turns out to be great. Like $500M+ high.

I think this will be the main challenge, to translate it into an emotionally resonant storyline. Transformers faced a similar obstacle and they found a genius way to make it relatable by having the "teenager finds out his first car is actually a giant robot from space" angle.

That’s why I like pushing Bowser in the teaser. Now you have as much of a plot as a Marvel movie really.

It looks great & fun. Hate that Chris Pratt is voicing Mario but I’ll get over it.

Yeah, the only thing I didn't like in the teaser was Pratt's obvious voice as Mario. It was just a small sample, though, so maybe he's put more effort into voice acting for this role and not just talking mostly as himself for most of the film. Black, on the other hand, sounds great. He was already expected to be the highlight, and he seems to be delivering.

I'm pretty optimistic. Nintendo is extremely protective of their IPs, have been for the past 2/2.5 decades and increasingly so, and I highly doubt they'd allow Illumination to make a poorly received, low-quality film. Might not be amazing, but chances it's bad seem very slim.

Super Mario is the best-selling video game franchise of all time. Add in multi-demographic appeal spanning generations back to the 80s, Illumination's track record (avg. gross is $261,723,961 across 12 films), global appeal of the brand, breathing room with an April release, and the fact that the live action Super Mario was so reviled that there's never been a true quality Super Mario movie, it's got all the ingredients for a mega breakout.

On Corpse's earlier point, completely agree. After the bad impact of the live action Mario on the IP, as well as the fact they pushed the movie back to improve it, Nintendo isn't going to ship a bad quality Mario movie. They have too much on the line.

Well, I think it looks amazing. I don't understand any of you guys' criticisms. It's going to become Illumination's highest-grossing movie. More than $370 million, possibly over $400 million if the road to release has no hiccups.

Regarding Pratt, what I just read on Twitter that someone shared is most likely accurate (fits the Mario origin story (something Nintendo would appreciate) and explains the voice):

Using a tag here just in case there's someone unfamiliar with Super Mario, because it's quite plausible.

That seems to make a lot of sense. Kind of like how Playmobil: The Movie mixes the real world with the fantasy world (and to a lesser degree, The LEGO Movie). I wonder if that means Pratt will be an Italian man with a big black moustache in the real world, lol.

I mean, I went from dreading it as a huge Nintendo fan, to kinda looking forward to it, at least for my son. It looks childish, but honestly the main market is children. I think it can be a huge hit. Like m, people are talking about it, Mario is one of the most recognizable icons in pop culture, and it looks like the team put their all into it. Most important, it looks faithful to a brand that has been wild sly successful in the past. Are we starting a Billion dollar club? Because we should (WW of course)

Saw Super Mario World will be opening in early 2023 at Universal Hollywood as well.

I can see why moving the movie to 2023 makes a lot sense. A new theme park in CA (with another coming in FL soon) along with the movie launch is going to be pretty helpful in driving up buzz.

The press of the movie will help the theme park and vice versa as families plan their summer vacations.

2023 will be the summer of Mario it's looking like in more ways than one. Assume they're also going to do some video game launches along with the movie + theme park as well.

Good to see a major franchise that isn't owned by Disney!

Is this going to be animated all the way through or will there be live action parts where we see the voice actors?

It's one of the theories going around, and I think it makes sense to have a tiny real-world opening sequence then the rest of the movie is in animated Mario land.

Looks good! I see slightly higher Sonic 2 numbers. Around $200M domestic.

I it!

It’s simple like the first game that we ALL love