Author |
Message |
bl1222
Veteran
Joined: Sun Sep 18, 2005 8:36 pm Posts: 3900
|
 Knocked Up-What went right?
The best reviews so far this year.
http://www.metacritic.com/film/titles/knockedup score: 85, lowest score 50, 7 reviews giving a score of 100
http://www.rottentomatoes.com/m/knocked_up/ 91% fresh, only 11 rotten 97% cream of the crop 7.9/10 overall rating with an 8.1/10 from cream of the crop
http://us.imdb.com/title/tt0478311/ 8.3/10 rating from 1,592 users
The last comedy to get WOM/reviews positive was Borat. Universal did a fantastic job marketing this movie and made a great choice releasing a red band trailer to show more funny clips. It's headed for high 20s to low 30s this weekend. I wouldn't be suprised if Knocked Up's 2nd weekend matches or exceeds The Break Up's 2nd weekend ($20.6m).
Last edited by bl1222 on Sat Jun 02, 2007 4:49 pm, edited 1 time in total.
|
Sat Jun 02, 2007 2:31 pm |
|
 |
zingy
College Boy Z
Joined: Mon Oct 11, 2004 8:40 pm Posts: 36662
|
It's the first comedy since Blades of Glory, it looked fuckin' hilarious, 90%+ at RT doesn't hurt, and word-of-mouth is terrific (which will help it in the following weekends).
|
Sat Jun 02, 2007 2:33 pm |
|
 |
baumer72
Mod Team Leader
Joined: Sat Oct 16, 2004 11:00 pm Posts: 7087 Location: Crystal Lake
|
Nothing has gone right yet. It will no doubt, but it only opened to what everyone expected it to.
_________________ Brick Tamland: Yeah, there were horses, and a man on fire, and I killed a guy with a trident.
Ron Burgundy: Brick, I've been meaning to talk to you about that. You should find yourself a safehouse or a relative close by. Lay low for a while, because you're probably wanted for murder.
|
Sat Jun 02, 2007 2:34 pm |
|
 |
MARVEL_ROCKS
Forum General
Joined: Sun Mar 11, 2007 6:11 pm Posts: 8202
|
It was a fresh movie and people for some reason like vulgar comedy movies.
|
Sat Jun 02, 2007 2:41 pm |
|
 |
O
Extraordinary
Joined: Sun Jul 10, 2005 1:53 pm Posts: 12197
|
Up and coming stars (Heigl and Rogen), follow up to a very successful movie (40), a marketplace looking for something that wasn't a sequel, a female demographic aimed film (not starring Lindsay Lohan), etc.
|
Sat Jun 02, 2007 2:42 pm |
|
 |
roo
invading your spaces
Joined: Fri May 19, 2006 10:44 pm Posts: 6194
|
It's a good movie. Regardless of the Box Office that's a victory.
|
Sat Jun 02, 2007 2:53 pm |
|
 |
Libs
Sbil
Joined: Tue Oct 12, 2004 3:38 pm Posts: 48678 Location: Arlington, VA
|
baumer72 wrote: Nothing has gone right yet. It will no doubt, but it only opened to what everyone expected it to.
Huh?
Since everyone expected it to do very well, how is a $30M opening "not having gone right yet"?
|
Sat Jun 02, 2007 3:12 pm |
|
 |
baumer72
Mod Team Leader
Joined: Sat Oct 16, 2004 11:00 pm Posts: 7087 Location: Crystal Lake
|
Libs wrote: baumer72 wrote: Nothing has gone right yet. It will no doubt, but it only opened to what everyone expected it to. Huh? Since everyone expected it to do very well, how is a $30M opening "not having gone right yet"?
Because everyone knew it would. That doesn't make it a "what went right scenario." It makes it a why did it do what we expected? It is obviously going to do very well as it is the funniezxt movie to come out in quite a while. I think it will do more than 100 mill, but to say it did 25-28 mill OW isn't some resounding success. It's good, but its nothing out of the ordinary.
_________________ Brick Tamland: Yeah, there were horses, and a man on fire, and I killed a guy with a trident.
Ron Burgundy: Brick, I've been meaning to talk to you about that. You should find yourself a safehouse or a relative close by. Lay low for a while, because you're probably wanted for murder.
|
Sat Jun 02, 2007 3:16 pm |
|
 |
Jmart
Superman: The Movie
Joined: Fri Oct 22, 2004 8:47 am Posts: 21230 Location: Massachusetts
|
kamaldhamal2007 wrote: It was a fresh movie and people for some reason like vulgar comedy movies.
Which is weird, because it's anything but.
_________________My DVD Collection Marty McGee (1989-2005)
If I’m not here, I’m on Letterboxd.
|
Sat Jun 02, 2007 4:26 pm |
|
 |
thompsoncory
Rachel McAdams Fan
Joined: Sat Oct 23, 2004 11:13 am Posts: 14627 Location: LA / NYC
|
Great reviews, great concept, great advertising, great director. Add in two up-and-coming stars, one recognizable from The 40-Year-Old Virgin and the other on TV's most popular drama - and the fact that it's a fantastic movie - and you have the reasoning behind its success.
|
Sat Jun 02, 2007 4:31 pm |
|
 |
bl1222
Veteran
Joined: Sun Sep 18, 2005 8:36 pm Posts: 3900
|
Before the Friday numbers were released, this was the tracking from
http://news.fantasymoguls.com/originalc ... d_t_3.html
Quote: Strangely, the tracking looks a little soft. I'm told that Un-Aided Awareness for Knocked Up, an excellent measure of buzz and anticipation, is in the single digits and that its Total Aware number is in the 70s. Overall Definite Interest is in the 30s and, although Definite Interest with Under 25s is stronger, something isn't quite right with the way this film is being marketed.
|
Sat Jun 02, 2007 10:25 pm |
|
 |
Biggestgeekever
I heet the canadian!
Joined: Mon Jan 23, 2006 12:58 am Posts: 5192 Location: The Great _______
|
This may be one of the few times where everything that could have gone right, did.
|
Sun Jun 03, 2007 12:12 am |
|
 |
insomniacdude
I just lost the game
Joined: Wed Oct 13, 2004 7:00 pm Posts: 5868
|
Magnus wrote: What went right?
A. R-rated comedies. These films are now very marketable
B. Word-of-Mouth. i think this is actually a case where a film got helped on OW from WOM. The WOM on this is just SOOOO GOOD that it has actually convinced people to see it on OW. I mean, I personally really had no desire to see this film the first time I saw the trailer. But the WOM was just so amazing that I just had to see it
C. Lack of a romantic-comedy/dat movie for a while. Time and time again we see that when a romantic-comedy is in the right place, it can do huge numbers. I think this is the biggest reason
Point A is really meh, but your next two points are spot on. A bit of fodder for point two - I had no intentions on seeing this in theaters, opting to wait for DVD or TV. But the great reviews and early WOM convinced me to see it. And I know at least three of the friends I went with went becuase of the great buzz around it. A few went for the reason of another thing that went right: 40 Year-Old Virgin. Once I told them that it was the same director and some of the same stars, they were on board instantly.
_________________
|
Sun Jun 03, 2007 5:45 am |
|
|