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 Friday #s 
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Extraordinary
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Post Friday #s
1. Focus - 6.46
2. Lazarus Effect - 3.8
3. Fifty Shades - 3.5
4, Kingsman - 3.1
5. The Duff - 2.14
6. Spongebob 2.1
7. McFarland, USA - 1.99
8. American Sniper - 1.9
9. Still Alice - 750k
10. Hot Tub Time Machine - 692k

http://boxofficemojo.com/daily/chart/?v ... -27&p=.htm


Last edited by publicenemy#1 on Sat Feb 28, 2015 3:40 pm, edited 1 time in total.



Fri Feb 27, 2015 10:13 pm
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Post Re: Early Friday #s
Boring

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Fri Feb 27, 2015 10:40 pm
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Post Re: Early Friday #s
Oh these are so yawn zzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzz #zwackdouche

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Fri Feb 27, 2015 11:40 pm
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Post Re: Early Friday #s
Pretty decent for Lazarus Effect.


Sat Feb 28, 2015 12:09 am
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Post Re: Early Friday #s
http://deadline.com/2015/02/will-smith- ... 201383452/

Quote:
1). Focus (WB), 3,323 theaters / $6.76M Fri.*/ 3-Day: $20.2M/Wk 1

2). Kingsman: The Secret Service (FOX), 3,282 theaters (+16) / $3M Fri. (-43%)/ 3-Day: $10.8M (-41%)/ Total Cume: $85M/ Wk 3

3). Fifty Shades Of Grey (UNI/Focus), 3,383 theaters (-272) / $3.4M Fri. (-57%)/ 3-Day: $10.24M (-54%)/Total Cume: $146.9M/ Wk 3

3). The Lazarus Effect (REL), 2,666 theaters / $3.9M Fri.*/ 3-Day: $10.22M/Wk 1

5). The SpongeBob Movie: Sponge Out of Water (PAR), 3,467 theaters (-213) / $2M Fri. (-49%)/ 3-Day: $8.7M (-47%)/Total Cume: $137.6M/ Wk 4

6). American Sniper (WB), 2,914 theaters (-321)/ $1.9M Fri. (-28%) /3-Day: $7.3M (-27%)/ Total cume: $330.4M/ Wk 10

7). McFarland USA (DIS), 2,765 theaters (+10)/ $2M Fri. (-44%) / 3-Day: $7M (-36%)/Total Cume: $21.4M/ Wk 2

8). The Duff (CBS/LGF), 2,622 theaters (+47)/ $2.1M Fri. (-51%)/ 3-Day: $6.3M (-41%)/Total Cume: $19.1M/ Wk 2

9). Still Alice (SPC), 1,318 theaters (+553) / $755K Fri. (+10%) / 3-Day: $2.6M (+24%) /Total cume: $11.9M /Wk 7

10). Hot Tub Time Machine 2 (PAR), 2,901 theaters (+21)/ $690K Fri. (-70%)/ 3-Day: $2.1M (-65%)/ Total Cume: $9.9M/ Wk 2


Notables:

Birdman (FSL) 1,213 theaters (+806)/ $495K Fri. (+100%)/ 3-day cume: $1.8M (+109%)/Total cume: $40.1M/Wk 20

A La Mala (LGF), 384 theaters / $240K Fri./ 3-Day: $839K/Wk 1

Maps To The Stars (FOCW), 66 theaters / $33K Fri./ 3-Day: $109K/Wk 1

71 (RSA), 4 theaters / $15K Fri./ PSA: $12,414/3-Day: $50K/Wk 1



Very underwhelming for Focus.

Not bad for Lazarus.


Sat Feb 28, 2015 9:35 am
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Post Re: Early Friday #s
WTF happened to Focus? It was averaging over 10K Tweets this week! :mad: At least it will have one bitch of an IM then.

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Sat Feb 28, 2015 9:42 am
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Post Re: Early Friday #s
I was waaaay off on Focus i expected at least 5m more. Dammit


Sat Feb 28, 2015 10:10 am
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Post Re: Early Friday #s
CinemaScores:

Focus - B
The Lazarus Effect - C-

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Sat Feb 28, 2015 10:25 am
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Post Re: Early Friday #s
I can't believe a horror movie got a poor CinemaScore rating from audiences :P. Do the people who go see horror movies like any of them? I don't know why they keep seeing them if they are never satisfied.


Sat Feb 28, 2015 10:32 am
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Post Re: Early Friday #s
David wrote:
Focus - B

Oh my God, that's awful! ;)

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Sat Feb 28, 2015 10:55 am
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Post Re: Early Friday #s
Focus did okay. Without will Smith, it would have done sub-10 million, so this is a good result. The Lazarus Effect also did well; it should open to over 10 million. Kingsman also appears to have found some footing, and Fifty Shades of Grey is recovering at least a little bit. But I have to say the most disappointing performance on Friday was SpongeBob. There is no reason for it to still be seeing 45%+ drops without any significant theater drops, new competition in the marketplace, and good reviews, despite a holiday.


Sat Feb 28, 2015 1:07 pm
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Post Re: Early Friday #s
I'm disappointed for Focus. I was expecting closer to a $10 mil OD. Just under $7 mil OD may not even translate to a $21 mil OW. Maybe it can muster a $75 mil total.

Slightly better than expected for Lazarus, but only by about a mil or so.

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Sat Feb 28, 2015 1:14 pm
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Post Re: Early Friday #s
Chippy wrote:
I'm disappointed for Focus. I was expecting closer to a $10 mil OD. Just under $7 mil OD may not even translate to a $21 mil OW. Maybe it can muster a $75 mil total.

It definitely won't get $21m from an under-$7m Friday. And $75m from an $18-$20m opening??? Who are you kidding?

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Sat Feb 28, 2015 1:22 pm
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Post Re: Early Friday #s
Algren wrote:
Chippy wrote:
I'm disappointed for Focus. I was expecting closer to a $10 mil OD. Just under $7 mil OD may not even translate to a $21 mil OW. Maybe it can muster a $75 mil total.

It definitely won't get $21m from an under-$7m Friday. And $75m from an $18-$20m opening??? Who are you kidding?


Focus can easily have a 3.3 IM and open to $21m.

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Sat Feb 28, 2015 1:23 pm
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Post Re: Early Friday #s
Well, similar movies didn't. So I think the best it gets is a 2.8 IM and settles for $19m. It's an evening movie. I doubt it gets a lot of matinee attendance.

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Sat Feb 28, 2015 1:29 pm
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Post Re: Early Friday #s
It's not a movie that should be frontloaded. And it has a huge star.

Though I thought it would make $30+ mil easily, so I obviously know nothing.

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Sat Feb 28, 2015 1:43 pm
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Post Re: Early Friday #s
Actually you predicted that "Focus will break out to $35m+" ;)

David will be spot on with his $19m prediction.

I was a little too over-the-mark with $23.4m.

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Sat Feb 28, 2015 1:48 pm
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Post Re: Early Friday #s
I think some of you guys were a bit hopeful with those 30m+ predictions. Like i said, I think the marketing was a confused and wack. With a likely 18-19m OW, it probably gets to 50-60m DOM total. A lot of movies will be hit hard with March coming up (which is a big month overall)


Sat Feb 28, 2015 2:08 pm
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Post Re: Early Friday #s
Will Smith's drawing power is over and it is 100% his fault. Destroyed all of his good will with that vanity project After Earth. Not to mention he turned down Quentin Tarantino's Django Unchained to do After Earth!!!!. Fucking moron.


Sat Feb 28, 2015 3:14 pm
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Post Re: Early Friday #s
Yeah, Will Smith should've done Django, I think he would've been a lot better than Jamie Foxx. Its gross would've been not significantly higher I think though.


Sat Feb 28, 2015 3:33 pm
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Post Re: Early Friday #s
So Focus might not even hit $20M for the weekend which is pretty pathetic. Smith should have tried harder getting Bad Boys 3 greenlit as soon as possible instead of trying to force us to take his kids seriously as actors. Too bad he also said no to the ID sequel.

I know he has Suicide Squad next year, but that movie's success will have nothing to do with him being in it.


Sat Feb 28, 2015 3:42 pm
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Post Re: Friday #s
Focus did just alright. Lazarus Effect's # is decent given its budget.

Looks like Birdman won't get its best weekend yet even though it finally managed to get more than a thousand theaters. Makes sense since it just came out on home video.

What an embarrassing performance for Hot Tub Time Machine 2.


Sat Feb 28, 2015 3:44 pm
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Post Re: Friday #s
Since hitting it big with ID4 Will Smith's averaged a $40m opening weekend with his 17 movies - and that's not even inflation adjusted (or accounting for several Wednesday openers)...

So not (or barely) hitting $20m is quite a deal...

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Sat Feb 28, 2015 6:14 pm
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Post Re: Friday #s
This movie never looked appealing for anything other than its leads. The trailers oozed genericness. The fact that something so dull looking can still open to near 20 million is a decent performance.


Sat Feb 28, 2015 6:40 pm
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Post Re: Friday #s
mark66 wrote:
Since hitting it big with ID4 Will Smith's averaged a $40m opening weekend with his 17 movies - and that's not even inflation adjusted (or accounting for several Wednesday openers)...

So not (or barely) hitting $20m is quite a deal...


Only one of his post-ID4 R-rated releases (BAD BOYS II) opened north of $21m.


Sat Feb 28, 2015 9:27 pm
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