1 AVATAR Fox · 3074 · $30,000,000 · $9,759 · $594,472,387
2 EDGE OF DARKNESS Warner Bros. · 3066 · $16,000,000 · $5,219 · $16,000,000
3 WHEN IN ROME Walt Disney · 2456 · $12,500,000 · $5,090 · $12,500,000
4 THE TOOTH FAIRY Fox · 3345 · $10,000,000 · $2,990 · $26,106,278
5 THE BOOK OF ELI Warner Bros. · 3075 · $8,500,000 · $2,764 · $74,103,479
6 LEGION Sony · 2476 · $6,500,000 · $2,625 · $28,346,411
7 THE LOVELY BONES Paramount · 2638 · $4,500,000 · $1,706 · $37,778,910
8 SHERLOCK HOLMES Warner Bros. · 2250 · $4,250,000 · $1,889 · $197,336,178
9 ALVIN AND THE CHIPMUNKS: THE SQUEAKUEL Fox · 2526 · $4,000,000 · $1,584 · $209,297,861
10 IT'S COMPLICATED Universal · 2096 · $3,500,000 · $1,670 · $103,806,820
11 THE BLIND SIDE Warner Bros. · 1751 · $3,000,000 · $1,713 · $237,893,488
12 UP IN THE AIR Paramount · 1430 · $2,500,000 · $1,748 · $72,972,517

http://www.ercboxoffice.com/

That's pretty disappointing for Edge of Darkness after all the marketing and the seemingly very commercial premise and prospects.

Solid for When in Rome.

That'd be amazing (Again) for Avatar if it does reach 30M.

Is Edge going to be another Taken? I don't think so.

http://www.variety.com/article/VR111801 ... id=13&cs=1

In its seventh Friday, 20th Century Fox’s “Avatar” continued to fend off new releases at the box office, generating $7.5 million from 3,074 for an estimated domestic cume of $572 million.
The James Cameron sci-fi epic continued to post remarkable holds, dipping just 17% from a week ago.

Overall business at the B.O. was sleepy – typical for late January. Mel Gibson’s first onscreen appearance in eight years “Edge of Darkness” took $5.7 million in second from 3,066 runs.

Disney's romantic comedy "When in Rome" took third with $4.38 million off 2,456.

*breathes a sigh of relief*

17% for Avatar is ridiculas because it's going to have a much stronger Sunday then last week... it could actually drop less then 10% this weekend!!! This thing is a monster!!

BTW, I just realsied Presidents Day weekend is early this year, the weekend after the Superbowl, and also the day after Valentine's Day... even if it drops hard thanks to the Superbowl next weekend, it will have a 4 day weekend to recover, one that includes Valentine's Day on the Sunda night, a notoriously good day for movie going (especially considering that people won't be working on the Monday)

wow avatar is almost at 600 Million > 1 AVATAR Fox · 3074 · $30,000,000 · $9,759 · $594,472,387 > Ok, I will say it here, that it will beat Titanic!!!!!!!!!!!!!!!!!!!!!!!!

Yeah, this will drop about 15% on Sunday. It all depends on the Saturday increase.

7.5m is an amazing figure, go team avatanic

Tooth Fairy looks to have had a generous Friday, but will be interesting to see its Saturday.

Rome stole some audience from Complicated and Bones.

Curious to find out how Sunday recovered from last wk.

The talk is back to Avatar and it seems that it will have another solid weekend. 600M looks really close now. I am both happy and sad at that number. Avatar's run is amazing and now I say that the 8th weekend record will be broken as well This is when I never thought that 5th weekend will be possible

I am not sure what went wrong with Edge of Darkness. It was not supposed to be an outright opener but still these numbers are disappointing. Hope it gets a solid Saturday. But one thing is for sure it will not match Taken and 100M looks a bit far at this moment

On the other hand numbers for When in Rome are great. Lot of predictions were between 8-10m, now it seems to go high for at the most 10m

Eli, Legion and Bones are doing great. Yes even Bones is doing great. Legion with 28M has already started its multiplier count. Eli is the only hopeful for January's 100M this year. Go Denzel

Darn the holdovers from 2009 have literally chewed up the entire January not allowing any movie to particularly impress. Leading the pack this week is Sherlock Holmes, Alvin and Shitmunks 2, Meryl's streep's It's Complicated, Amazing Blind Side , Up in the Air (100M here we come ). Sheesh this list does not even include the juggernaut Avatar which is why its run is even more impressive.

MCN Friday:

Avatar - 7.6 -16%
Edge of Darkness 5.6 NEW
When in Rome - 4.3 NEW
The Book of Eli - 2.5 -50%
The Tooth Fairy - 2.2 -38%
Legion - 2 -70%
The Lovely Bones - 1.3 -49%
Sherlock Holmes - 1.2 -38%
It's Complicated - 1 -41%
The Blind Side - 0.8 -36%
Alvin & the Chipmunks: Squeakel - 0.8 -44%

For some reason MCN always overpredict by a smidgen.

horrific number for Legion

Quite terrific for WHEN IN ROME! Kristen Bell anchored a hit!

Hype just got the better of us with Edge of Darkness Taken truly was the exception and unlike last year, no competition at all. If it comes away with a 50+ gross thats a solid comeback for Gibson, if uneventful. I think it'll hit 17 million though for the weekend. 2.8 multiplier seems weak for a drama with good WOM

Avatar is absurd. It's weird seeing a film dominate for almost two months now.

Avatanic eh

I swear Edge of Darkness' title cut its OW in half. Brutal title. If Taken was called something as generic and DTV as Edge of Darkness it'd have made 40 mil total. I'm not joking.

Yes, because 'Taken' isn't generic at all!

What the...

Down again.

dude, its a movie, and its currently running 20m ahead of my highest prediction.

You're a fucking idiot.

Jesus Christ...

I know