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 Ugly Betty, Season 4 

What grade would you give this season?
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 Ugly Betty, Season 4 
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loyalfromlondon
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Post Ugly Betty, Season 4
Ugly Betty, Season 4

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The fourth and final season of the American Comedy-drama television series Ugly Betty was confirmed in the ABC lineup, which was picked up for a full season on April 23, 2009. The season premiered on October 16, 2009 and ended with the series finale on April 14, 2010.

Outside the United States, Season 4 began airing on digital channel 7TWO on Tuesdays at 7:30pm from April 13, 2010 in Australia. It also began airing in the UK on Wednesday 11 August at 9 pm. Unlike the previous 3 seasons, Ugly Betty is now being shown on the digital channel E4, while the repeat telecast can be watched on Channel 4 on the weekend. This move is said to be due to the decline in ratings of the previous season which was shown on Channel 4. Season 4 is expected to complete its 20-episode run by Wednesday 22 December 2010.

Ever since the season has been shifted to the Friday night death slot, ratings for the first 8 episodes have been extremely low (especially the seventh which became the all-time lowest rated episode) which caused panic amongst critics and fans that the show would be canceled. Ultimately, the low ratings have prompted ABC to make this season its final. On January 27, 2010, ABC finally announced the show would not be brought back for a fifth season. Despite the poor ratings and eventual cancellation, the season received generally good reviews from critics, who claimed that the show was experiencing a creative revival.

On December 2, 2009, ABC confirmed that Ugly Betty would be moving to Wednesday nights after Christmas 2009, due to Eastwick's cancellation but despite this attempt to increase ratings, viewership continued turning south and brought in another series-low. This results in ABC cancelling the show and lowering the episode count from an original 22 to just 20.

There is a possibility of an Ugly Betty movie, hinted by America Ferrera and Ana Ortiz, who are excited about the prospect of doing a movie, and it is being considered.

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Mon Mar 07, 2011 9:01 pm
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