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 TV Ads/Marketing Budget thread 
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Extraordinary
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Joined: Thu Dec 15, 2005 2:41 pm
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Location: Augsburg (2,038 years young)
Post Re: TV Ads/Marketing Budget thread
Somewhat surprising Top 5:

1) $6.52m/$12.08m WHY HIM
2) $6.44m/$12.93m PASSENGERS
3) $5.87m/$16.35m ROGUE ONE
4) $5.29m/$14.85m OFFICE XMAS PARTY
5) $5.22m/$11.49m ASSASSIN'S CREED

http://variety.com/2016/more/news/why-h ... 201933965/

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Fri Dec 09, 2016 3:28 am
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Extraordinary
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Post Re: TV Ads/Marketing Budget thread
And here's a look at the Top 10 of the year so far (only Top 5 positions are covered, totals should be bigger):

1) $39.33m PETS
2) $34.82m JASON BOURNE
3) $34.77m BvS
4) $33.26m DEEPWATER HORIZON
5) $32.53m KUBO
6) $30.16m FANTASTIC BEASTS
7) $29.48m HUNTSMAN 2
8) $28.85m ID4 2
9) $28.79m STAR TREK BEYOND
10) $$28.73m TMNT2

Seems to me that Universal is the new Warner Bros...

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Fri Dec 09, 2016 4:17 am
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You must have big rats
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Post Re: TV Ads/Marketing Budget thread
I am really iffy on the reliability of these.

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Fri Dec 09, 2016 11:34 am
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You must have big rats
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Post Re: TV Ads/Marketing Budget thread
I mean not a single Disney film in the Top 10? And who in their right mind would spend $30+ million on TV marketing for Kubo?

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Fri Dec 09, 2016 11:35 am
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Extraordinary
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Joined: Thu Dec 15, 2005 2:41 pm
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Location: Augsburg (2,038 years young)
Post Re: TV Ads/Marketing Budget thread
1) $13.08m/$42.78m SING
2) $6.77m/$27.28m PASSENGERS
3) $5.71m/$$22.30m ASSASSIN'S CREED
4) $5.66m/$23.59m WHY HIM
5) $5.51m/$10.64m HIDDEN FIGURES

1) $42.78m SING
2) $39.33m PETS
3) $34.82m JASON BOURNE
4) $34.77m BvS
5) $33.26m DEEPWATER HORIZON
6) $32.53m KUBO
7) $30.16m FANTASTIC BEASTS
8) $29.48m HUNTSMAN 2
9) $28.85m ID4 2
10) $28.79m STAR TREK BEYOND

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Tue Dec 20, 2016 6:01 pm
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Keeping it Light
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Joined: Wed Apr 08, 2015 8:06 am
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Location: Bright Falls
Post Re: TV Ads/Marketing Budget thread
Illumination really like to throw around the cash...it helps.

I also remember how we were talking about JB having so little exposure, seems they stepped it up in the last few weeks before release.

Deepwater and Kubo also stick out as not the typical big blockbuster film.


Tue Dec 20, 2016 8:58 pm
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now we know
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Post Re: TV Ads/Marketing Budget thread
More than I expected for Why Him? ... they really think it's going to be another Daddy's Home.

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Thu Dec 22, 2016 9:17 am
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Extraordinary
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Location: Augsburg (2,038 years young)
Post Re: TV Ads/Marketing Budget thread
1) $6.88m/$22.14m HIDDEN FIGURES
2) $4.78m/$13.75m LIVE BY NIGHT
3) $4.68m/$13.77m MONSTER TRUCKS
4) $4.41m/$56.55m SING
5) $4.36m/$6.47m SPLIT

http://variety.com/2017/more/news/hidde ... 201951026/

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Wed Jan 04, 2017 2:15 pm
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Extraordinary
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Post Re: TV Ads/Marketing Budget thread
1) $7.68m LIVE BY NIGHT
2) $5.88m MONSTER TRUCKS
3) $5.72m XXX3
4) $5.68m SLEEPLESS
5) $5.09m PATRIOT'S DAY

Totals seem to be off this week...

http://variety.com/2017/film/news/live- ... 201956016/

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Fri Jan 13, 2017 2:28 pm
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Post Re: TV Ads/Marketing Budget thread
1) $6.87m XXX 3
2) $6.33m MONSTER TRUCKS
3) $5.72m SPLIT
4) $5.68m LIVE BY NIGHT
5) $5.02m LEGO BATMAN

totals still off?

http://variety.com/2017/film/news/xxx-r ... 201961087/

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Thu Jan 19, 2017 4:59 pm
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Extraordinary
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Post Re: TV Ads/Marketing Budget thread
1) $4.50m DOG'S PURPOSE
2) $4.30m FIST FIGHT
3) $4.13m CURE FOR WELLNESS
4) $3.73m RINGS
5) $3.67m GREAT WALL

http://variety.com/2017/more/news/a-dog ... 201973390/

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Tue Jan 31, 2017 2:13 pm
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