World of KJ :: View topic - Friday numbers (ERC/BO.com)

be.redy wrote:

Call me a pesimist but I expected Mirror Mirror to have a harsh drop this weekend. That's amazing.

be.redy wrote:

Call me a pesimist but I expected Mirror Mirror to have a harsh drop this weekend. That's amazing.

Magnus wrote:

BJ wrote:

I would be happy to see increases across the board today.

thats not going to happen.

Magnus wrote:

BJ wrote:

I would be happy to see increases across the board today.

thats not going to happen.

Magnus wrote:

Thegun wrote:

That's a great hold for Wrath as well. Looks like it can avoid a 50% drop.

Uh...no. It needs a 16.72m weekend to stay under 50%. With a 5.425m Friday, 15.5m is best-case scenario over the holiday weekend.

Magnus wrote:

Thegun wrote:

Magnus wrote:

Thegun wrote:

That's a great hold for Wrath as well. Looks like it can avoid a 50% drop.

Uh...no. It needs a 16.72m weekend to stay under 50%. With a 5.425m Friday, 15.5m is best-case scenario over the holiday weekend.

I thought a 3+ multiplier over easter was common. Its not like people make a day out of it.

Its not common. Most films decrease on Saturday or have very small (single-digit) increases.

What people arent getting is that yesterday was a HOLIDAY to most. A lot of people are off on Good Friday.

Author:	Jonathan [ Sat Apr 07, 2012 10:47 am ]
Post subject:	Friday numbers (ERC/BO.com)
The Hunger Games - $13 million American Reunion - $9.3 million Titanic 3D - $7.1 million https://twitter.com/#!/ERCboxoffice Wrath of the Titans - $5.425 million Mirror Mirror - $4.58 million https://twitter.com/#!/boxoffice

Author:	O [ Sat Apr 07, 2012 11:07 am ]
Post subject:	Re: Friday numbers (ERC/BO.com)
21% drop for Mirror Mirror. Not bad! 30.3% drop for Hunger Games. Solid hold as well.

Author:	BK [ Sat Apr 07, 2012 11:07 am ]
Post subject:	Re: Friday numbers (ERC/BO.com)
Very poor for AR. Looks like we're slipping back into the slump for a couple weekends.

Author:	_axiom [ Sat Apr 07, 2012 11:10 am ]
Post subject:	Re: Friday numbers (ERC/BO.com)
Call me a pesimist but I expected Mirror Mirror to have a harsh drop this weekend. That's amazing.

Author:	Dil [ Sat Apr 07, 2012 11:20 am ]
Post subject:	Re: Friday numbers (ERC/BO.com)
Its interesting that Good Friday seemed to be more lenianent on the holdovers then the openers combined. Still this is a pretty shitty weekend. Both American Reunion and Titanic came WAY under expectations. I never expected sub $25M for AR eventhough the marketing did kind of suck. There just didn't seem to be much buzz for it and I bet 21 Jump Street being such a big breakout affected it in some way. As for Titanic what the hell happend ? This thing seemed to get more media exposure than any of the 3D re-releases we have had so far. Also we can't forget about that bullshit tracking from a few weeks ago. Oh well it looks like we have finally hit a slump in 2012.

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Friday numbers (ERC/BO.com) http://www.worldofkj.com/forum/viewtopic.php?f=12&t=66470	Page 1 of 1

Author:	Libs [ Sat Apr 07, 2012 11:22 am ]
Post subject:	Re: Friday numbers (ERC/BO.com)
Will be a pretty solid Easter weekend overall, even if American Reunion and Titanic 3D were unable to parlay nostalgia into box office breakouts (they both performed solidly, regardless). This is not a shitty weekend, you guys. You can't expect every single weekend of the year to be like that one weekend in February or shaken up by the presence of a monster like Hunger Games. Great holds for The Hunger Games and Mirror Mirror.

Author:	Jack Sparrow [ Sat Apr 07, 2012 11:22 am ]
Post subject:	Re: Friday numbers (ERC/BO.com)
be.redy wrote: Call me a pesimist but I expected Mirror Mirror to have a harsh drop this weekend. That's amazing. I agree that is an amazing hold. I too thought MM will drop harder.

Author:	Mesjarch [ Sat Apr 07, 2012 11:33 am ]
Post subject:	Re: Friday numbers (ERC/BO.com)
THG will make have a 30M+ weekend which is great. ( It would need more than 10% drop on Saturday and more than 47% drop on Sunday to not pass 30M with 13M friday )

Author:	BK [ Sat Apr 07, 2012 11:35 am ]
Post subject:	Re: Friday numbers (ERC/BO.com)
Mirror Mirror will drop harder, it's going to drop tomorrow. It's Good Friday, of course it scored a good day. Hunger Games more impressive of course.

Author:	The Scottie [ Sat Apr 07, 2012 12:02 pm ]
Post subject:	Re: Friday numbers (ERC/BO.com)
be.redy wrote: Call me a pesimist but I expected Mirror Mirror to have a harsh drop this weekend. That's amazing. It will still have a big drop, cause it will drop today and get sliced by half tomorrow. Good Friday inflates the numbers, therefore, the drops are misleading.

Author:	jmovies [ Sat Apr 07, 2012 12:06 pm ]
Post subject:	Re: Friday numbers (ERC/BO.com)
Ehh Mirror Mirror may have a small bump up today given its a family film.. How To Train Your Dragon increased 0.5%, Alice in Wonderland 4.4% when Easter fell on this same weekend two years ago.

Author:	Thegun [ Sat Apr 07, 2012 12:33 pm ]
Post subject:	Re: Friday numbers (ERC/BO.com)
That's a great hold for Wrath as well. Looks like it can avoid a 50% drop. Titanic and AR ate into each other, should have released one a different week. Both could have been a 30+ opener on their own.

Author:	BJ [ Sat Apr 07, 2012 12:37 pm ]
Post subject:	Re: Friday numbers (ERC/BO.com)
I would be happy to see increases across the board today. John Carter = The Happening

Author:	Mesjarch [ Sat Apr 07, 2012 12:55 pm ]
Post subject:	Re: Friday numbers (ERC/BO.com)
Magnus wrote: BJ wrote: I would be happy to see increases across the board today. thats not going to happen. Yeah because it never happend before. Oh no, wait! It did happend before.

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Author:	BJ [ Sat Apr 07, 2012 12:59 pm ]
Post subject:	Re: Friday numbers (ERC/BO.com)
Magnus wrote: BJ wrote: I would be happy to see increases across the board today. thats not going to happen. I know

Author:	Thegun [ Sat Apr 07, 2012 1:03 pm ]
Post subject:	Re: Friday numbers (ERC/BO.com)
Magnus wrote: Thegun wrote: That's a great hold for Wrath as well. Looks like it can avoid a 50% drop. Uh...no. It needs a 16.72m weekend to stay under 50%. With a 5.425m Friday, 15.5m is best-case scenario over the holiday weekend. I thought a 3+ multiplier over easter was common. Its not like people make a day out of it.

Author:	BJ [ Sat Apr 07, 2012 1:11 pm ]
Post subject:	Re: Friday numbers (ERC/BO.com)
Magnus wrote: Thegun wrote: Magnus wrote: Thegun wrote: That's a great hold for Wrath as well. Looks like it can avoid a 50% drop. Uh...no. It needs a 16.72m weekend to stay under 50%. With a 5.425m Friday, 15.5m is best-case scenario over the holiday weekend. I thought a 3+ multiplier over easter was common. Its not like people make a day out of it. Its not common. Most films decrease on Saturday or have very small (single-digit) increases. What people arent getting is that yesterday was a HOLIDAY to most. A lot of people are off on Good Friday. BJ never forgets a daily pattern, still hoping for increases across the board

Author:	xiayun [ Sat Apr 07, 2012 1:27 pm ]
Post subject:	Re: Friday numbers (ERC/BO.com)
Wrath should have a worse IM this weekend than the last one, so yeah, it's not a good hold, although expected.

Author:	mark66 [ Sat Apr 07, 2012 1:29 pm ]
Post subject:	Re: Friday numbers (ERC/BO.com)
According to MCN the Indian HOUSEFULL 2 cracked the Top Ten with $0.25m...

Author:	Jack Sparrow [ Sat Apr 07, 2012 7:51 pm ]
Post subject:	Re: Friday numbers (ERC/BO.com)
^ That's because of Good Friday. As in general with Indian movies it will be frontloaded, I don't expect it to end up Top 10 over the weekend.

Author:	Rurouni Kenshin [ Sun Apr 08, 2012 8:42 am ]
Post subject:	Re: Friday numbers (ERC/BO.com)
$32M 3rd weekend for THG, I bet.