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Wednesday Numbers
http://www.worldofkj.com/forum/viewtopic.php?f=12&t=64589
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Author:  bl1222 [ Thu Aug 11, 2011 1:05 am ]
Post subject:  Wednesday Numbers

http://www.deadline.com/2011/08/the-hel ... week-5-5m/

Nikki is reporting $500,000 higher than Hollywood Reporter.

http://www.hollywoodreporter.com/news/b ... p-a-221606

Author:  Jack Sparrow [ Thu Aug 11, 2011 1:11 am ]
Post subject:  Re: Early Wednesday Numbers (Only The Help)

That is a good number, it should cross $25m for 5-day with this number.

Author:  Algren [ Thu Aug 11, 2011 4:40 am ]
Post subject:  Re: Early Wednesday Numbers (Only The Help)

$5M opening day is good for this film, but I only care about Apes' and Zookeepers' number.

Author:  Jack Sparrow [ Thu Aug 11, 2011 5:55 am ]
Post subject:  Re: Early Wednesday Numbers (Only The Help)

THR has also made an update and they are suggesting $5m-$5.5m for The Help

http://www.hollywoodreporter.com/news/b ... rns-221677

Author:  Libs [ Thu Aug 11, 2011 7:41 am ]
Post subject:  Re: Early Wednesday Numbers (Only The Help)

Nikki also states the movie received an A+ CinemaScore. And is suggesting between 5.5 and 6 yesterday.

http://www.deadline.com/2011/08/the-hel ... week-5-5m/

Author:  Rolling Thunder [ Thu Aug 11, 2011 7:51 am ]
Post subject:  Re: Early Wednesday Numbers (Only The Help)

What would be a reasonable Friday increase for this? I was thinking 55-60%.

Author:  Proud Ryu [ Thu Aug 11, 2011 10:42 am ]
Post subject:  Re: Early Wednesday Numbers (Only The Help)

Rolling Thunder wrote:
What would be a reasonable Friday increase for this? I was thinking 55-60%.


Sounds good. Could even go higher due to the wom - if there's sufficient teen/fanbase turnout Wed the Thurs might drop a lot but then the general audience turns up for the weekend.

Author:  bl1222 [ Thu Aug 11, 2011 11:51 am ]
Post subject:  Re: Early Wednesday Numbers (Only The Help)

ercboxoffice.com

ERC confirms The Help debuted with $5.5 million! :)

Author:  Libs [ Thu Aug 11, 2011 11:52 am ]
Post subject:  Re: Early Wednesday Numbers (Only The Help)

ERC:

Quote:
Disney's THE HELP was #1 on Wednesday cleaning up $5.5 million.


http://www.ercboxoffice.com/

Edit: Whoops, looks like I was beaten to it.

Author:  trixster [ Thu Aug 11, 2011 11:53 am ]
Post subject:  Re: Early Wednesday Numbers (Only The Help)

That means Apes must've had a monster drop.

Author:  Nazgul9 [ Thu Aug 11, 2011 12:01 pm ]
Post subject:  Re: Early Wednesday Numbers (Only The Help)

trixster wrote:
That means Apes must've had a monster drop.

The usual 18+ %.

Author:  Jack Sparrow [ Thu Aug 11, 2011 12:02 pm ]
Post subject:  Re: Early Wednesday Numbers (Only The Help)

trixster wrote:
That means Apes must've had a monster drop.

18%-19% drop would mean that Apes would go behind The Help, I wouldn't call that a monster drop

Author:  Proud Ryu [ Thu Aug 11, 2011 12:10 pm ]
Post subject:  Re: Early Wednesday Numbers (Only The Help)

THR says Help projected to do 20 for 5 day - it's doing a lot more than that.

Author:  Jack Sparrow [ Thu Aug 11, 2011 12:15 pm ]
Post subject:  Re: Early Wednesday Numbers (Only The Help)

I don't think they have updated their predictions after these updates started coming out.

Author:  Proud Ryu [ Thu Aug 11, 2011 12:19 pm ]
Post subject:  Re: Early Wednesday Numbers (Only The Help)

They say Disney says 20 (predictably low), others 25+. It'll be 25+.

Author:  xiayun [ Thu Aug 11, 2011 12:29 pm ]
Post subject:  Re: Early Wednesday Numbers (Only The Help)

Films targeting African-American audience tend to have higher Friday increase, while the book's popularity could make Thursday drop a little higher. Still given the WOM, a smaller scale of The Blind Side type of run could be brewing.

Author:  Libs [ Thu Aug 11, 2011 12:50 pm ]
Post subject:  Re: Early Wednesday Numbers (Only The Help)

Variety makes the mistake in their box office analysis of calling this a "modest" start because it's less than The Sisterhood of the Traveling Pants 2 did three years ago on a similar Wednesday opening.

The error with that thinking is that The Help skews MUCH older than that film did (it was 70%+ over 25, right?), so even with the book's fanbase, it will not be as clearly frontloaded as a movie aimed primarily at teenage girls.

Plus obviously the A+ CinemaScore is a distinguishing factor.

Author:  David [ Thu Aug 11, 2011 1:01 pm ]
Post subject:  Re: Early Wednesday Numbers (Only The Help)

Some days you just can't get rid of The Help.

Author:  Libs [ Thu Aug 11, 2011 1:04 pm ]
Post subject:  Re: Early Wednesday Numbers (Only The Help)

Magnus wrote:
IT'S A BOMB LIBS! A BOMB!


Do you expect me to...suddenly start agreeing with your tomfoolery...when you post things like this? :lol:

Image

Author:  David [ Thu Aug 11, 2011 1:07 pm ]
Post subject:  Re: Early Wednesday Numbers (Only The Help)

I've always thought Bryce Dallas Howard was super-hot, so I hope she crushes those mouthy bitches in the third act.

Author:  Speevy [ Thu Aug 11, 2011 2:21 pm ]
Post subject:  Re: Early Wednesday Numbers (Only The Help)

Big drop for Apes. Still running ahead of G.I. Joe but looks like a mid 50% drop at best now.

Author:  Jedi Master Carr [ Thu Aug 11, 2011 2:23 pm ]
Post subject:  Re: Early Wednesday Numbers (Only The Help)

Gunslinger wrote:
I've always thought Bryce Dallas Howard was super-hot, so I hope she crushes those mouthy bitches in the third act.


I doubt since her character is the villain in the movie (and a huge racist).

Author:  Libs [ Thu Aug 11, 2011 2:23 pm ]
Post subject:  Re: Early Wednesday Numbers (Only The Help)

BOM:

THE HELP $5,500,000 New $5,500,000
RISE OF THE PLANET OF THE APES $4,914,439 -26.4% $73,046,720
HARRY POTTER AND THE DEATHLY HALLOWS PART 2 $1,665,000 -17.2% $348,567,000
CRAZY, STUPID, LOVE $1,470,000 -25.7% $47,218,000
COWBOYS & ALIENS $1,464,060 -25.7% $72,530,040
THE CHANGE-UP $1,339,980 -28.7% $18,381,570

http://boxofficemojo.com/daily/chart/?s ... -09&p=.htm

Author:  xiayun [ Thu Aug 11, 2011 2:25 pm ]
Post subject:  Re: Early Wednesday Numbers (Only The Help)

Big Wednesday drops. Some of the lower ones could be due to loss of the theaters, but mostly because of the high Tuesday increases.

Author:  Proud Ryu [ Thu Aug 11, 2011 2:26 pm ]
Post subject:  Re: Early Wednesday Numbers (Only The Help)

Libs wrote:
Variety makes the mistake in their box office analysis of calling this a "modest" start because it's less than The Sisterhood of the Traveling Pants 2 did three years ago on a similar Wednesday opening.

The error with that thinking is that The Help skews MUCH older than that film did (it was 70%+ over 25, right?), so even with the book's fanbase, it will not be as clearly frontloaded as a movie aimed primarily at teenage girls.

Plus obviously the A+ CinemaScore is a distinguishing factor.


It's notable that Sisterhood OTTP2 is not only also a book adaptation but a sequel - so in a sense it has two more frontloading factors than Help, without getting into genre-specific or racial factors.

Probably it will be more like World Trade Center (-25% on Thu) which just has one major frontloading factor - the adaptation one.

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